It is extremely unlikely that Decent Espresso will open a second manufacturing plant in another region. The company relies heavily on the "institutional knowledge" of the workers who actually assemble the equipment. Unlike traditional temporary manufacturing runs that experience constant high turnover and a loss of incremental improvements, Decent maintains a dedicated internal staff of about 40 individuals focused entirely on their machines. Moving production elsewhere would mean losing this deeply integrated team synergy and localized expertise.
The factory benefits significantly from being based in a highly overeducated society like Hong Kong, which features several of the world's top universities. Instead of hiring laborers who simply follow baseline orders, Decent employs specialized systems masters—such as engineers with advanced degrees handling specific components like pumps. This educational backdrop elevates machine quality and boosts overall job satisfaction, as the highly capable staff deeply understand the nuances of the hardware they are building.
The company values unique, deeply passionate talent over standard assembly lines. A key example is an engineer named Johnny, who brought a high level of 3D modeling and machine design expertise to the factory floor. Because the work provides immense purpose, dedicated staff members frequently stay late and show extreme loyalty to the brand. Once this caliber of team culture and passion is cultivated, the company finds it practically impossible to consider abandoning or replicating it elsewhere.
While the machines are completely assembled in Hong Kong, Decent maintains active corporate footprints in both the United States and Hong Kong. The company has customer service personnel in the US to help customers fix issues with their machines. However, parts distribution and logistics is all done from Hong Kong.